Meta Ads & Paid Social
Paid social reaches people before they search. We plan audiences, creative and funnels across Meta platforms, with server-side tracking and structured creative testing.
Who it is for
- — D2C and e-commerce brands
- — Lead generation businesses
- — App and event promoters
- — Brands building awareness in new markets
Problems it solves
- — Rising costs and creative fatigue
- — Pixel and tracking issues after privacy changes
- — Campaigns stuck in learning
- — No clear testing framework
Benefits
- — A repeatable creative testing system
- — Better signal quality for the algorithm
- — Full-funnel prospecting and retargeting
- — Clear performance reporting
Deliverables
- — Account and pixel audit
- — Conversions API setup guidance
- — Audience and funnel strategy
- — Ad creative concepts and copy
- — Campaign management
- — Monthly creative and performance review
Strategy
We treat creative as the main lever, test concepts systematically, and consolidate budget into winners.
Timeline
Launch in 1–2 weeks; reliable learnings typically emerge over 4–8 weeks.
From discovery to measurable decisions.
- 01
Discovery
We learn your business model, margins, customers, competitors and the outcome you actually need.
- 02
Audit
We review current channels, tracking, website and assets to find what is working and what is leaking.
- 03
Strategy
We define priorities, channels, budgets, KPIs and a written roadmap you can hold us to.
- 04
Setup
Tracking, accounts, assets and workflows are configured correctly before anything is scaled.
- 05
Execution
Campaigns, content, pages and optimisations are delivered on an agreed cadence.
- 06
Optimisation
We test, measure and refine based on real data rather than assumptions.
- 07
Reporting
Clear reports in plain language: what happened, why, and what we are doing next.
Starting packages
Choose a baseline that fits your stage. We confirm the scope and deliverables before any commitment.
Starter
$2,000/mo
Monthly retainer
Focused support for one priority goal and a clearly defined service scope.
- 1 account; up to 3 campaigns
- 4 static creative variants / month
- Pixel & event audit
Growth
$4,000/mo
Monthly retainer
Expanded production, testing and implementation around an agreed roadmap.
- Up to 6 campaigns
- 8 creative variants / month
- Retargeting & testing matrix
Advanced
$7,500/mo
Monthly retainer
Broader programmes for competitive markets or complex requirements.
- Up to 10 campaigns
- 12 creative variants / month
- Catalog & Conversions API QA
Enterprise
Custom
Monthly retainer
Custom programmes for complex organisations and multi-market requirements.
- Multi-market paid social plan
- Custom creative allocation
- Cross-account governance
Production allowances are planning baselines, not outcome guarantees. Filming, creator fees, media spend, software licences, specialist research and custom development are excluded unless specified. Video edits use client-supplied footage. Tests depend on sufficient traffic and implementation access.
Final pricing depends on scope, complexity, channels, deliverables, campaign requirements, integrations, timeline, and ongoing support.
Advertising spend is separate from management fees.
All rates are in USD. Taxes and third-party tools, where applicable, are agreed separately.
Frequently asked questions
Related services
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E-commerce Marketing
Integrated search, shopping, social and retention marketing for online stores.
Branding & Creative Services
Brand identity, messaging and creative assets that look and sound credible.
Let's build your next stage of growth.
Book a free consultation. We'll review your current marketing and give you honest recommendations — no obligation.
Or email dxmarketers@gmail.com