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Google Business Profile Optimization

Your Google Business Profile is often the first thing local customers see. We optimise categories, services, photos, posts, Q&A and reviews so the profile is complete, accurate and persuasive.

Illustrative local search map with business location pins on a smartphone
Illustrative concept—not client work or performance data.

Who it is for

  • — Local service businesses
  • — Brick-and-mortar stores
  • — Professional practices
  • — New businesses setting up their first profile

Problems it solves

  • — Profile suspended, unverified or incomplete
  • — Wrong categories limiting visibility
  • — No regular posts or photos
  • — Unanswered reviews and questions

Benefits

  • — Accurate information customers can act on
  • — Better relevance for local searches
  • — More engagement from map viewers
  • — A professional first impression

Deliverables

  • — Profile audit and category strategy
  • — Services and products setup
  • — Photo and post calendar
  • — Q&A seeding
  • — Review response templates
  • — Monthly insights report

Strategy

We fix fundamentals first, then maintain profile activity on a consistent cadence aligned with your local SEO.

Timeline

Initial optimisation in 1–2 weeks, followed by ongoing monthly management.

Our process

From discovery to measurable decisions.

  1. 01

    Discovery

    We learn your business model, margins, customers, competitors and the outcome you actually need.

  2. 02

    Audit

    We review current channels, tracking, website and assets to find what is working and what is leaking.

  3. 03

    Strategy

    We define priorities, channels, budgets, KPIs and a written roadmap you can hold us to.

  4. 04

    Setup

    Tracking, accounts, assets and workflows are configured correctly before anything is scaled.

  5. 05

    Execution

    Campaigns, content, pages and optimisations are delivered on an agreed cadence.

  6. 06

    Optimisation

    We test, measure and refine based on real data rather than assumptions.

  7. 07

    Reporting

    Clear reports in plain language: what happened, why, and what we are doing next.

Investment

Starting packages

Choose a baseline that fits your stage. We confirm the scope and deliverables before any commitment.

Starter

$1,500/mo

Monthly retainer

Focused support for one priority goal and a clearly defined service scope.

  • 1 Business Profile
  • 4 profile posts / month
  • Category, service & photo review
Discuss Starter

Growth

$3,500/mo

Monthly retainer

Expanded production, testing and implementation around an agreed roadmap.

  • Up to 3 Business Profiles
  • 4 posts per location / month
  • Review templates & monitoring
Discuss Growth

Advanced

$6,000/mo

Monthly retainer

Broader programmes for competitive markets or complex requirements.

  • Up to 6 Business Profiles
  • Weekly posts & listing QA
  • Insights & escalation workflow
Discuss Advanced

Enterprise / Multi-location

Custom

Monthly retainer

Local search support scoped by location count and market competition.

  • Custom location portfolio
  • Central profile governance
  • Location stakeholder reporting
Discuss Multi-location

Production allowances are planning baselines, not outcome guarantees. Filming, creator fees, media spend, software licences, specialist research and custom development are excluded unless specified. Video edits use client-supplied footage. Tests depend on sufficient traffic and implementation access.

Final pricing depends on scope, complexity, channels, deliverables, campaign requirements, integrations, timeline, and ongoing support.

Advertising spend is separate from management fees.

All rates are in USD. Taxes and third-party tools, where applicable, are agreed separately.

These starting rates follow the Local SEO baseline. A standalone engagement is scoped to the specific technical or profile requirements.

Frequently asked questions

Let's build your next stage of growth.

Book a free consultation. We'll review your current marketing and give you honest recommendations — no obligation.

Or email dxmarketers@gmail.com