Content Marketing & Copywriting
Content marketing creates useful material that answers your customers' questions and moves them toward a decision. We write with expertise, clarity and search intent in mind.
Who it is for
- — B2B and SaaS companies
- — Professional services firms
- — Brands investing in SEO
- — Businesses relaunching their website
Problems it solves
- — Blog with no traffic or purpose
- — Website copy that is vague or generic
- — No content plan tied to revenue
- — Inconsistent brand voice
Benefits
- — Content that ranks and converts
- — Clear messaging across channels
- — Assets sales teams can use
- — A defined brand voice
Deliverables
- — Content strategy and topic clusters
- — SEO articles and guides
- — Landing page and website copy
- — Editorial calendar
- — Content refresh of existing pages
- — Performance tracking
Strategy
We build topic clusters around commercial pages and prioritise content by business value, not just search volume.
Timeline
Strategy in 2 weeks; first content within the first month; results build over 3–9 months.
From discovery to measurable decisions.
- 01
Discovery
We learn your business model, margins, customers, competitors and the outcome you actually need.
- 02
Audit
We review current channels, tracking, website and assets to find what is working and what is leaking.
- 03
Strategy
We define priorities, channels, budgets, KPIs and a written roadmap you can hold us to.
- 04
Setup
Tracking, accounts, assets and workflows are configured correctly before anything is scaled.
- 05
Execution
Campaigns, content, pages and optimisations are delivered on an agreed cadence.
- 06
Optimisation
We test, measure and refine based on real data rather than assumptions.
- 07
Reporting
Clear reports in plain language: what happened, why, and what we are doing next.
Starting packages
Choose a baseline that fits your stage. We confirm the scope and deliverables before any commitment.
Starter
$3,000/mo
Monthly retainer
Focused support for one priority goal and a clearly defined service scope.
- Editorial strategy & calendar
- 4 original articles / month
- SEO briefs & editorial review
Growth
$6,000/mo
Monthly retainer
Expanded production, testing and implementation around an agreed roadmap.
- 8 original articles / month
- Quarterly lead-magnet outline
- Content refresh & distribution plan
Advanced
$12,000/mo
Monthly retainer
Broader programmes for competitive markets or complex requirements.
- 12 original articles / month
- 1 lead magnet / quarter
- Expert interview & topic planning
Enterprise
Custom
Monthly retainer
Custom programmes for complex organisations and multi-market requirements.
- Custom editorial allocation
- Multi-market content governance
- Sales enablement programme
Production allowances are planning baselines, not outcome guarantees. Filming, creator fees, media spend, software licences, specialist research and custom development are excluded unless specified. Video edits use client-supplied footage. Tests depend on sufficient traffic and implementation access.
Final pricing depends on scope, complexity, channels, deliverables, campaign requirements, integrations, timeline, and ongoing support.
Advertising spend is separate from management fees.
All rates are in USD. Taxes and third-party tools, where applicable, are agreed separately.
Frequently asked questions
Related services
SEO Services
Earn sustainable organic traffic from search engines with technical, content and authority work.
Email Marketing & Lifecycle Marketing
Automated flows and campaigns that nurture leads and bring customers back.
Branding & Creative Services
Brand identity, messaging and creative assets that look and sound credible.
Let's build your next stage of growth.
Book a free consultation. We'll review your current marketing and give you honest recommendations — no obligation.
Or email dxmarketers@gmail.com